by Steve Luke | Feb 20, 2023 | Blog, Document Generation
Business documents are in a state of perpetual change. As your company grows, your forms and document management solutions must keep up with that growth and the marketplace’s demands. Today, we will examine the situations companies face during periods of expansion and...
by Steve Luke | Feb 10, 2023 | Blog, Customer Communications, Distribution
Good news: Inkjet printers are fast, which is great for productivity! But it’s challenging to generate enough work to keep these digital devices running at optimal speeds—especially when outputting a lot of smaller jobs. With a software assist, however,...
by Steve Luke | Jan 17, 2023 | Blog, Customer Communications, Finance
Creating customer-facing communications can become rather complex tasks. Transaction-oriented documents are typically based on a host of business information systems. Recipients view data pertaining to their accounts and/or business relationships without realizing...
by Steve Luke | Dec 20, 2022 | Blog, Customer Communications, Finance
More than nine of 10 transactional documents are read by recipients, according to market research firm InfoTrends. Impressive open rates make them an ideal medium for delivering marketing messages. Savvy marketers are searching for ways to leverage detailed customer...
by Steve Luke | Nov 15, 2022 | Blog, Customer Communications, Distribution
Study after study confirms that personalized marketing communications are more effective than generic messages. A study by global research firm Accenture, for example, found 91% of consumers are more likely to shop with brands that know them and provide relevant...
by Steve Luke | Sep 19, 2022 | Blog, Customer Communications
Efficient document management has become a hallmark of a well-run enterprise. When businesses create documents meant for external audiences or internal consumption, they must do a good job of communicating and realizing the goals the business means to achieve. Until...
by Steve Luke | Aug 9, 2022 | Blog, Document Generation
Many organizations are required to include pages of legal text and regulation notices as part of a set of documents they share with their customers. The content of these pages may be created outside the organization that is creating the messaging. The “home-created”...
by Steve Luke | Jun 21, 2022 | Blog, Document Generation
Change is a constant of corporate and business life. This is especially true of staff, who come and go with predictable regularity. Companies can easily manage the news of some staff changes in internal company memos. Other employee moves, such as leader changeovers...
by Steve Luke | Apr 5, 2022 | Blog, Document Generation
Printing and graphic arts professionals know that white space is power. It provides the freedom for graphical elements to communicate their message. White space directs the eye to text that will sway opinion and drive behavior. But an abundance of white space has the...
by Steve Luke | Jan 11, 2022 | Blog, Document Generation
We live in an interconnected world and conduct business in a sprawling global economy. While English has become the international language of business, it’s not the language of consumers everywhere. The linguistic landscape is quite broad. If your company wants to...
by Steve Luke | Nov 30, 2021 | Blog
The pandemic has upended just about everything. We hear that so often, it’s almost become trite. It is, nevertheless, all too true. New rules of engagement have altered our work, entertainment, education, and family interactions. The impact on consumer behavior has...
by Steve Luke | Nov 12, 2021 | Blog
Mergers and acquisitions are based on the expectations of stronger market position, growth, and cost savings. But after the deals have been inked and signed, then begins the actual logistical work or forging two companies together: sales teams, personnel, offices, and...
