Transactional Marketing Made Simple

It’s trade show time again, and we often hear concepts like “Transpromo” and “Transactional” and “Relationship Marketing.” These buzz words all seem mysterious and out of reach. We prefer to keep things simple with this straightforward philosophy: Whenever you communicate with your customers, you have a unique opportunity to expand and extend each “appointment” to provide a more deeply relevant and more satisfying customer experience.

Your Opportunity to Engage

How do you do it? DocOrigin from Eclipse helps you take advantage of each opportunity to engage by allowing you to easily place personalized and targeted messaging and advertisements directly in the documents that you send every day. Things like invoices, statements, acknowledgements and more, all become transformed into vital tools to communicate, engage and market to your existing customers.

Taking advantage of this opportunity requires some important tools and techniques. DocOrigin provides the all capabilities you need and was built from the ground up to easily integrate with legacy systems and existing data sources. Check out this video tutorial series with Leslie Conduitt that demonstrates some of the advanced capabilities and awesome potential of DocOrigin.

Center on Communication

Let’s face it; nobody likes to be spammed with offers they’re not interested in. So it is important that your approach be grounded according to what customers are interested in. DocOrigin’s new Customer Communications Center is a next-generation tool that helps you do just that. Now you have one platform to more effectively engage with customers and manage the relationships. Learn more in this video on DocOrigin’s Customer Communications Center and understand a few of the capabilities of this powerful transactional marketing tool.

Want to Connect in Person?

Come visit our booth #338 at the OAUG Collaborate 16 Conference in Las Vegas, Nevada on April 11-13. Oracle and JD Edwards users and community members will converge to share knowledge and get energized to achieve great results. See JDE EnterpriseOne forms converted to dynamic forms in seconds with UBE DocWizard from Eclipse. If you are using Create!Form, DocPath, FormScape, FormsPlus/400, Optio, R-Forms, see your EnterpriseOne forms converted in seconds! See you there!